These are uncertain times. People are wondering what bank is going to fail next. We're questioning how our industry and job will be impacted. We're confused about what action to take. Unfortunately this uncertainly creates what I call a VOID and my theory is that where there is a VOID negativity will fill it.

In my work with people and organizations I've found that when there is a void of clear and positive communication people start to assume the worst and act accordingly. Employees not only want to be seen and heard but they also want to see and hear. The same goes for bank customers, citizens of countries, professional athletes, teachers and parents, students and everyone.

At the root, it's all about fear. When we are uncertain, fear and negativity creep in and dominate our thoughts, behavior and actions. This leads to a lack of trust, productivity, focus, teamwork and success. Instead of taking positive actions to thrive we go into survival mode and just try to survive.

Recently I received a letter from my insurance company that shared their financial strength and vision for the future. They explained with a detailed analysis how this mortgage crisis has minimally impacted them and my policy. They filled the void with positive communication and positive energy.

You and I must do the same. Regardless of market conditions we must consistently fill the void with positive communication. Leaders, get on the phone or personally meet with your company and share your vision for the future and your fiscal status - WEEKLY. Managers, communicate to your people. Give them feedback. Let each person know where they stand. Talk about their fears. Explain your plan of action. Tell them how you plan to win in the marketplace. Sales people, talk to your customers. Call them up. Meet with them. Ask about their fears and needs. Show them a positive vision for the future and explain how you are positioned to help them get there. If you always fill the void with positive energy then negativity and fear can't breed and grow.

Now more than ever, communicate with your organization, communicate with your team, and communicate with your customers. Positive communication helps develop trust. Trust leads to successful relationships. Successful relationships grow your business in any economy.

Jon Gordon is a speaker, consultant and author of several books including the recently released The No Complaining Rule: Positive Ways to deal with Negativity at Work and the international best seller The Energy Bus: 10 Rules to Fuel your Life, Work and Team with Positive Energy which has captured the hearts of readers world-wide. Jon's proven solutions are being put to use by people and organizations worldwide and his tips have been featured on CNN, the NBC Today Show, The Wall Street Journal, New York Times, Forbes, and more.

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